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Record a contact event

Records a behavioral event for a contact (auto-created if unknown) - the signal that drives automations and audience segmentation. Slugs are normalized to snake_case (signedUp becomes signed_up). A 200 guarantees the event is persisted; any automation it triggers runs asynchronously.

Endpoint

POST https://api.sendstreak.com/v2/accounts/{accountId}/events

All v2 endpoints require a bearer token - see Authentication.

Path parameters

Parameter Type Description
accountId string The account the request is scoped to.

Request body

Field Type Required Description
email string (email) yes The contact’s email; the contact is auto-created if unknown.
slug string yes Event name; normalized to snake_case at persist time.

Response

The created event, carrying the normalized slug.

{
  "_id": "665f0a2b1c9d440012ab34cd",
  "accountId": "664b9e0f2a7c330011cd56ef",
  "contactId": "665f0a2b1c9d440012ab34cd",
  "slug": "signup",
  "timestamp": "2026-07-07T09:30:00.000Z"
}

Errors

Status Description
400 The request body or parameters failed validation.
401 Missing or invalid token, or the token is not authorized for this account/user.

See Errors and rate limits for what error responses look like.

Curl example

curl --location --request POST 'https://api.sendstreak.com/v2/accounts/YOUR_ACCOUNT_ID/events' \
--header 'Authorization: Bearer YOUR_API_TOKEN' \
--header 'Content-Type: application/json' \
--data-raw '{
  "email": "[email protected]",
  "slug": "signup"
}'
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